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CONSULTING
New Construction Lease-Ups - From
preliminary market review to land acquisition, Bravo will work
with all professional providers to define the strategic
objective of the real estate asset and facilitate a best
practice review with all providers - from the land planner,
engineering firm and architect to the interior designer, graphic
design firm and project manager - to ensure that careful
consideration has been given to negate any and all potential
critical income losses and promote income growth opportunities
within the development. We perform functionality audits on all
conceptual drawings from floor plans, to MPE's. After reviewing
due diligence studies, initial proforma, conceptual floor plans,
sales center design and the primary market, Bravo makes
recommendations on improvements to existing workflow processes
by each development discipline that can create substantial
financial gains and residual income for the life of the asset.
Bravo also value engineers final bid estimates to assist in
maximization of the highest and best use of certain
specifications that can add value at a greater rate than other
specifications. Our income growth and marketing strategies
greatly reduces construction interest costs and income leakage
through vacancy loss, accelerates sales velocity, and provides
the ability to reach occupancy stabilization while outperforming
the current market's rate and sales performance. Our measurement
tools assist the developer in making responsive decisions to
ensure success! Ms. Nevitt Casey is a faculty member for Urban
Land Institute's Multifamily Development Seminars and has
authored chapters in the Urban Land Institute's book on the
Multifamily Development Process.
Strategic Pricing Plan -
After an initial discovery process, a strategic pricing
model would be built for a real estate asset [whether land
sales, condominium sales, for-lease existing product, new
construction lease-up product, tract-housing
for-sale product] that could be implemented manually or
automated based on the
client's needs and allocated budget.
Workflow Process Audit for Revenue Maximization - A
company seeking an internal review of its existing workflow
process and policy relative to its effectiveness in maximizing revenues would contract with BSM for solutions and
ideas. Existing property management systems and other
technologies may also be considered for assessment relative to
industry best practices.
Strategic Marketing Plan with Project Supervision - A
real estate developer looking for complete collaboration prior
to land acquisition through product design, land planning,
pre-construction and lease-up marketing would place BSM under
contract for the term of its development cycle. Also,
owners looking to renovate existing assets could utilize this
service.
Marketing Assessment of Underperforming Real Estate Asset
- Whether an existing asset or new construction lease-up, an
owner could proactively seek strategies to maximize the
performance of its investment contract with BSM to outline
innovative strategies to reduce excessive loss and mitigate
risks.
Building Out Pricing Plans for New Construction Lease-Ups
- After you have your unit mix and conceptual floor plans
approved, its time to write a plan for leasing and pricing your
apartment, storage, garage and other income producing fixed
asset inventory. With your preliminary construction release
schedule, BSM will work with your management team to build out a
pricing plan that will maximize your income potential and work
towards getting you to permanent financing more quickly.
Construction interest loss can cost an owner thousands of
dollars and working against the proforma to meet or beat
projections is the top priority of management teams. Sound
pricing strategies put into action early offer long-term
solutions to maintain value. Let BSM provide you with tools to
strategically outline a pricing plan that can be implemented
immediately, through construction delivery and to a stabilized
asset at completion.
Mentoring: Strategies for Setting Up an Internal
Marketing Department - An Executive seeking advice and/or
mentoring towards the development of an effective line position
within his or her firm should contract with BSM. A
thorough understanding of corporate culture will be accomplished
prior to identifying recommendations.
Pre-Acquisition Assessment -
Prior to an ownership entity acquiring an asset, BSM
would prepare an assessment where recommendations and
suggestions would be made that outline a 24-month strategic plan
to be implemented after closing. BSM's assessment would
ensure that increased value
techniques were incorporated immediately after closing.
Part of the assessment is a favorable or unfavorable buying
recommendation from our team.
Acquisition Assessment - After a property
owner acquires an asset, BSM would focus on repositioning
strategies and would write a strategic marketing assessment that
would identify management and marketing risks and outline
turnaround solutions to stabilize the asset. Often, acquisition
assessments focus on effectively repositioning the real estate
asset in the marketplace.
Disposition Assessment - Prior to an owner
disposing of an asset within his or her portfolio, BSM would prepare
an assessment where recommendations and suggestions would be
made to the ownership entity that would benefit the possibility
of a higher secured transition number.
Acting Marketing Director - If a Marketing Director
does not exist for the asset or portfolio, BSM would act as the
Marketing Director to assist with lease-ups, repositioning the
asset, developing marketing strategies, etc.
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